Lumen Optics
Client
Lumen
Year
2023
Discipline
Campaign & identity
Role
Art direction

Overview
Milan
An eyewear house that sells the way you see. We built the campaign around reflections — every frame a small window, every portrait lit like a late summer.

01.
Reflection I

02.
The white frame

03.
Glass, amber

04.
Green summer

05.
Dusk portrait

06.
Rain on lens